🌸 Food inclusivity for every mother

Every kitchen
tells a story.

Amara is a culturally inclusive AI companion for the first 1,000 days of a baby's life. Your traditions follow you. Your kitchen serves you.

Nourished by culture. Rooted in science.

Open Amara
Mothers with doulas and babies Asian family cooking together Muslim mothers preparing food
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"Your kitchen serves you.
Your traditions follow you.
Let Amara guide you."

Food inclusivity for every mother, in every culture

Our Mission

To demystify nutrition for every mother,
in every kitchen, in every culture.

Amara exists because the nutrition advice mothers receive was not built for all of them. We believe that your cultural food is not a workaround. It is the foundation. Amara brings together full nutritional intelligence, culturally fluent AI guidance, and compassionate care to support mothers and babies through the most critical 1,000 days of their lives.

3x
Higher maternal mortality for Black women vs. white women in the US
CDC 2024
95%
Of pregnant women do not meet iron requirements from food alone
CRN 2024
60%
Of immigrant mothers received no gestational weight gain guidance
NIH 2024
$2.8B
Maternal health app market with a cultural gap no one has filled
Emergen Research 2025
Black mother and baby in kitchen
Who Amara is for

Built for every mother, in every kitchen.

Whether you cook collard greens on Sundays, make dal from memory, or season your rice with suya spice, Amara knows your food. Not as exotic. Not as other. As the nutritious, cultural foundation it has always been.

Amara was built for Black American mothers, immigrant mothers, Latina mothers, and Asian and Pacific Islander mothers. The communities most left out of mainstream maternal health tools.

Every mother. Every kitchen. Every culture.

Mother with baby Hindu mother and baby Immigrant mothers Black mother breastfeeding Nepalese mother and baby Indian mother with baby Mother with newborn Baby being fed
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Mother Baby

When a mother tends her own plant, her child's grows too.

1,000
days.

The 1,000 days between pregnancy and a child's second birthday set the foundation for all the days that follow. What happens in this window shapes a child's brain, their health, and their future, for life.

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01
Building Brains

More brain development happens in the first 1,000 days than at any other time in life. Folate, iron, omega-3, and choline are foundational to cognitive development, memory, and learning capacity that last a lifetime.

02
Building Health

The immune system, metabolic function, and organ development are shaped during this window. What a mother eats during pregnancy and what a baby receives in their first two years determines risk for chronic disease decades later.

03
Building a Fair Start

Children who are well-nourished in the first 1,000 days are more likely to thrive in school, stay healthy, and break cycles of poverty. Nutrition in this window is one of the most powerful equity levers we have.

04
Building Prosperity

Every dollar invested in maternal and infant nutrition yields an estimated $16 in economic returns. The 1,000 days are not just a health window. They are an economic one.

3x

Higher maternal mortality for Black women vs. white women

CDC 2024
95%

Of pregnant women do not meet iron requirements from food alone

CRN 2024
60%

Of immigrant mothers received no gestational weight gain guidance

NIH 2024
Baby being fed cultural foods Mother with newborn Hindu mother and baby
Pregnant mothers Latina pregnant mother

"The 1,000 days between a woman's pregnancy and her child's second birthday offer a unique window of opportunity to shape healthier and more prosperous futures."

1,000 Days Organization. thousanddays.org
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How Amara began

The story that
started everything.

Juanita's sister was pregnant. She received nutrition advice from three places at the same time. Her nutritionist. Her community. Her mother. All three gave her different answers. None of them agreed. And no one reconciled them.

"No one told her which advice was evidence-based, which was tradition, and which was somewhere in between. She was left to figure it out alone."

She was overwhelmed, not because she did not care, but because the system gave her no way to navigate it. The guidance she received did not reflect her food, her culture, or her kitchen.

That confusion is not rare. It is the everyday reality for millions of mothers. And Amara was built to change it.

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Your kitchen serves you.
Your traditions follow you.
Let Amara guide you.

African women cooking together Mother with baby African mother with baby
The Amara experience

Everything your body needs.
In your language. In your kitchen.

Amara tracks your complete nutritional picture. Macros, micronutrients, cultural foods, and maternal health screening. Two plants. One garden. Both watched.

Family cooking diverse cultural foods
Full nutritional intelligence

We track everything.
Not just the obvious.

Most apps track calories. Amara tracks your complete nutritional picture. Macronutrients, key vitamins, minerals, hydration, and the cultural foods that matter most to you and your baby. When you log collard greens, Amara shows you the folate, calcium, iron, vitamin K, and fiber. Your food, fully seen.

Macros and caloriesCarbs and protein Iron and folateCalcium Vitamin DOmega-3 HydrationCultural food library
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Flora

Your AI Advisor

Flora AI advisor

Available at 2am.
No appointment. No judgment.

Flora is powered by Claude and trained to know your food. She suggests egusi seeds for iron, callaloo for folate, lentil dal for pregnancy support, not because she assumes, but because you told her your kitchen. She also monitors early warning signs of preeclampsia, postpartum depression, and gestational diabetes. Flora is an escalation assistant, not a diagnosis tool.

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Baby being nourished
Dual health tracker

Two plants. One garden.
Both watched.

The mother has a plant. The baby has a plant. They grow side by side, and Amara watches both. WHO growth charts for the baby. Edinburgh PPD screening, blood pressure monitoring, and mood tracking for the mother. Because you cannot fully tend one without tending the other.

The team behind Amara

Built from two kitchens.
Two cultures. One conviction.

Amara was not built from a research paper. It was built from lived experience and from a belief that a mother's nutritional plan should include the food she actually cooks.

Juanita Julius Ndyamukama
Juanita Julius Ndyamukama
MSc. Johns Hopkins University
Health Policy and Market Research

Juanita grew up in Tanzania eating mchicha, ugali, and maharage. Foods that have sustained East African mothers for generations. Her sister's experience with conflicting nutrition advice during pregnancy is what started Amara. Her nutrition and policy expertise shaped every food in Amara's database. What the system called other, she knew as nourishing.

🌍 East African food traditions
Erica Stephens
Erica Stephens
MPH. Johns Hopkins University
Health Systems and Data Analytics

Erica grew up eating Black Southern food. Collard greens slow-cooked with smoked turkey, black-eyed peas, sweet potato, butter beans. Her grandmother's kitchen was nutritious. No prenatal handout ever said so. She built Amara's technical foundation with one conviction: the tools we build should work for the communities most often left out of their design.

🌿 Black American Southern food traditions
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Pilot launching in Baltimore, Maryland. Open to collaborators, health system partners, and research partners.

Be part of Amara

Join the waitlist.

Amara is in pilot stage, recruiting our first mothers through Baltimore-area community health centers. Leave your email and we will reach out when broader access opens.

🌸 You are on the list. We will be in touch.

No spam. No selling your data. Just a note when Amara is ready for you.

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Let's talk.

Whether you are a health system, a researcher, an investor, a community health worker, or a mother who wants to be involved in our pilot, we want to hear from you.

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Pilot location
Baltimore, Maryland
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Pilot status
Recruiting first 15 mothers. 90-day study.
🤝
Open to
Health systems, Research partners, Investors, Community health organizations
Send a message